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About Reality Based Group
Does your business rely on a customer interaction—either online, in-person, or on the phone? If so, are you familiar with the current state of your customer experience, and how that experience is affecting your bottom line—for better or worse? If you were to discover that you were losing revenue because your frontline employees were delivering a less-than-optimal experience, would you know how to fix it? Welcome to Reality Based Group, the world’s leader in customer experience management. Founded in 1992 in beautiful Austin, TX, Reality Based Group has made a name for itself helping to improve the customer experiences of some of the region’s—and nation’s—most recognizable brands. As one of the four founding members of the Mystery Shopping Providers Association, we’re one of the historically influential players in the mystery shopping game. Reality Based Group started life as GameFilm®, the world’s original video-based mystery shopping provider. At the time, there rea
