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About Bennett Valley Group
Bennett Valley Group The Leader in Wine Customer Insight Do you really know your customers? Do you know their age, their gender, their incomes and why they buy what they buy? Do you know what they think of your winery versus all others? And do you know which segments are your most profitable? Simple things that can mean a lot as you struggle through these economic hard times. You can’t manage what you don’t know. Profile your customers. Assess their attitudes, beliefs, and preferences. Then create winery-specific action plans to improve customer acquisition and retention and drive profitable growth. Every winery has different critical areas of focus. Do you really know what yours are? And how do you know if you are improving? VOICE OF THE CUSTOMER SURVEYS Wine club Ex-wine club Newsletter Direct to consumer Tasting room kiosk www.bennettvalleygroup.com survey@bennettvalleygroup.com 707.578.0369 Specialties Voice of the Customer / Loyalty Research