About Practica Group, LLC
Practica Group is a market research consultancy specializing in technology markets, business-to-business/executive interviewing, anthropology, cultural analysis & ethnography, semiotic analysis, branding & communications, international research & corporate culture. Contact our Partners: Ed Bovich, Ph.D.: ebovich@practicagroup.com Rita Denny, Ph.D.: rdenny@practicagroup.com Mike Donovan, Ph.D., mdonovan@practicagroup.com Charley Scull, Ph.D., cscull@practicagroup.com Patti Sunderland, Ph.D., psunderland@practicagroup.com Specialties Technology, B-2-B/Exec. Interv., Anthropology., Cultural Analysis/Ethnography, Semiotics, Branding & Communications, Int'l. Research & Corp. Culture. Our book-Doing Anthropology in Consumer Research, available at amazon.com, lcoastpress.com or Berg., Social Media
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