Perceptual Insights Careers in New York, NY

Perceptual Insights ™ offers Psychological Consultation and Focus Group Moderation that goes deeper than any online survey or social media app. We take marketers on a multi-sensory journey into the psyches of their audience. Perceptual Insights’ ™ proprietary approach transcends quantitative data collection and delves directly into the conscious and subconscious mind to reveal hidden perceptions and the emotional drivers of consumer buying behavior. We “go beyond” the face value of what people “choose to express” and allow marketers to actively participate in an experience that is unlike anything they have seen before! The result is qualitative market research that goes right to the psychology of your brand. Specialties Focus Groups, Psychological Consultation, Qualitative Market Research, Psychology of Consumer Buying Behavior